                                    #Hybrid #LiveStream
                                    #Hybrid #LiveStream
                                
                                    Samsung Z
                                    Samsung Z
                                

                                    Night Runway
                                    Night Runway
                                

                                    #Hybrid #LiveStream
                                    #Hybrid #LiveStream
                                
                                    Samsung Z
                                    Samsung Z
                                
                                    Night
                                    Night
                                
                                    Runway
                                    Runway

Our roles:

Immersive Media Hybrid Event Live Broadcast

Unveiling the Samsung Z in true hybrid fashion

BurdaLuxury's first digital fashion show with Samsung to bring the brand’s latest foldable phones to life in spectacular fashion.

Launch video

FEATURE

Welcome to Samsung Z Night Runway. A new collaboration between BurdaLuxury Singapore and Samsung to unfold a new foldable future with the Samsung Z series - the Galaxy Z Fold3 and Flip3 5G.

DESIGN

Reimagined as a fashion showcase of elevated lifestyles with Samsung Z, we used projection mapping to turn the enclosed space into an immersive experience, and programming multiple environments to enhance the runway theme.

Launch Day

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